Nexicon Ramps Up, Some See Opportunity
Nexicon Inc. [[NXCO.PK]] has been drawing a lot of attention from the OTC investment community after it ramped up its operations and sales with new hires. The company hired an operations director, government sales manager, media and entertainment sales manager, and a partnership and publisher sales position. Additionally, there were a series of internal promotions and an expansion of the company’s advisory board with valuable industry leaders. This has led to speculation that the company may have big plans in the works going into 2009.
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Nexicon is a leader in anti-piracy, intellectual property security, business intelligence, and network security products. The company helps media-owning clients increase profitability by recovering revenues lost to online piracy while helping both government and private organizations secure and gather network information. The company’s MARC system helps copyright holders end piracy by identifying both the pirates who are illegally “seeding” copyrighted material as well as “fans” of the copyrighted material who are illegally downloading the files.
Nexicon’s management recently noted that they have been busy conducting meetings and presentations for the music industry. They found that many artists and their distributors do not understand the scope of piracy in the digital age. As a result, the majority of their conversations now are educating these clients of the market for software like theirs instead of actually discussing the implementation of the software itself. Nevertheless, a greater understanding of the problem and awareness of the solution should help drive growth down the road.
Nexicon’s technology has also been improved during the past few months. Their new Envoy product enhances the ability for internet service providers (ISPs) to police their users and understand the business impacts of the usage put forth by their customers. For example, there is a bandwidth reporting tool that shows exactly how much valuable bandwidth is used up by illegal downloading. Finally, the team is working with a new distribution method for new clients for digital files.
Overall, there are many factors leading enhancing the future for Nexicon. The economic recession is putting the focus back on revenue recovery for music artists as well as cost cutting for internet service providers. The company’s recent partnership announcements combined with its recent sales hires could indicate that the company is ready to begin large-scale promotion and commercialization of its products. As a result, this may be a great time for investors to get involved in this 2 cent stock!
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